Amazon already controls about 56% of the eCommerce market, and this deal could further that reach. If you have a kid in your house, it can understand this using the Roomba data."Īntitrust experts also worry that the deal is less about selling Roombas and more about finding ways to surveil the most intimate spaces of our lives for a marketing advantage. If it thinks you have a pet, you know, more dog toys, dog food. "One, it can try to sell its captured Prime member customers more things that it thinks they want to buy. "Amazon can use that data to do a couple of different things," he continued.
Knox noted that Roomba could record the inside of your house in real time. The newest Roombas are outfitted with operating systems and cameras that make the robots a very efficient tool to create maps of owners' homes. And when people buy Roomba, this is not what they expect it to do," said Ron Knox, a senior researcher at the Institute for Local Self-Reliance. This is not what the product is intended to do.
They don't want a little roving robot with a front-facing camera, able to map their entire home and everything in it and deliver that information back to the world's greatest retail monopolist. "When people buy a Roomba, they want something that's going to clean their floors. Amazon told Newsy that protecting customer data is "incredibly important" to the company, but privacy advocates say a recent deal to acquire iRobot would give Amazon a huge source of potentially invasive personal data. Amazon recently struck a $1.7 billion deal to acquire iRobot - the company behind Roomba - and it's creating worries about data protection.
0 kommentar(er)
